Privacy Policy
PRIVACY POLICY
At Biofuse Wellness, we prioritize your privacy. Our Privacy Policy outlines the types of information we gather, how we gather it, and the purposes for which we use it. Additionally, this Privacy Policy explains the options available to you regarding the information we collect, including how you can control, update, or request the deletion of your information.
We encourage you to carefully review our Privacy Policy to ensure your understanding of how we handle your information. By utilizing our Platform, you consent to the terms outlined in this Privacy Policy. Should you have any inquiries or concerns regarding this policy, please feel free to reach out to us at any time.
Introduction
Key Terms & Definitions and Our Privacy Policy
It is helpful to start by explaining some of our key terms and definitions used in this Privacy Policy:
“Personal Information:” Any information relating to an identified or identifiable individual and any information listed here.
“Platform:” Our Website.
“Privacy Policy:” This privacy policy.
“Products:” Any products available for purchase on our Platform.
“Services:” Any services provided through our Platform.
“Terms of Service:” Our terms of service located here .
“Website(s):” Our websites, including: www.biofuse.net
“Biofuse Wellness,” “we,” “us,” or “our:” Biofuse Wellness, Inc.
When does our Privacy Policy apply?
This Privacy Policy describes the types of information we may collect from you when:
You visit or use our Platform, including our Website;
We communicate in e-mail, text message, and other electronic messages between you and us; and
We communicate in person, such as on the phone or through a telehealth visit.
When does our Privacy Policy not apply?
This Privacy Policy does not apply to information collected by any other website operated either by us or by a third party, unless the website is listed above or links to this Privacy Policy. It also does not apply to any website that we may provide a link to or that is accessible from our Platform.
This Privacy Policy does not apply to information collected from users who log-in to the password-protected and secure portions of our Platform (“Secure Platform”). The Secure Platform allows users who obtain the Services (“Customers”) to perform certain functions or obtain the Services (such as telehealth visits from Providers). All information collected and stored by us or added by Customers into such Secure Platforms is considered Protected Health Information ("PHI") and/or medical information and is governed by applicable state and federal laws that apply to that information, for example the Health Insurance Portability and Accountability Act (“HIPAA”). How we use and disclose such PHI is in accordance with the applicable Notice of Privacy Practices provided to you by the Biofuse Wellness. We will not use or disclose information collected from the Secure Platform or your Provider for advertising, marketing, or other use-based data mining purposes. We will not sell any PHI.
Our Privacy Policy and Terms of Use.
This Privacy Policy is incorporated into our Terms of Use, which also apply when you use our Platform.
Personal Information
What is Personal Information?
Personal information is information from and about you that may be able to personally identify you. We treat any information that may identify you as personal information. For example, your name and e-mail address are personal information.
What types of Personal Information do we collect?
We may collect and use the following personal information (hereinafter, collectively referred to as “Personal Information”):
Personal Identifiers: a real name, birth date, e-mail address, billing, home, work or shipping address, or driver’s license or passport.
Information that identifies, relates to, describes, or is capable of being associated with a particular individual: name, physical characteristics or description, billing, home, work or shipping address, telephone number, credit card number, debit card number, or any other financial information, and health or medical information.
Characteristics of protected classifications under California or federal law: Race, Sexual Orientation, gender, Color, Age, National origin, or Disability.
Biometric information: Photos.
Internet or other electronic network activity information: IP address, device mode, device ID, OS version, device language, operating system, browser type, browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement.
Geolocation data: Physical location or movements, local time, and local time zone.
How do we collect your Personal Information?
The majority of your Personal Information is collected directly from you. This occurs, for instance, during phone conversations, text exchanges, and email correspondences. Furthermore, when you visit our Website or App and complete forms, utilize our Software, wear our Devices, or procure our Services, we gather information from you.
Additionally, Personal Information may be collected in the following manners:
When You Utilize a Premium Feature: Participation in premium services entails the collection of supplementary information related to those services. Some premium features are fee-based.
When Making Payments Through the Platform: Although we do not collect or retain financial account details, we may receive transaction identifiers and summary data devoid of credit card or bank account numbers.
When Contacting Us: Direct communication with Biofuse Wellness, such as reaching out to our Customer Support team, results in the receipt of your message contents or any attachments you send, along with any additional information you opt to provide.
We also automatically collect information as you navigate our Platform. To do this, we utilize various technologies, including:
Cookies: We and our service providers utilize cookies, web beacons, and similar technologies to gather and store specific types of information when you interact with our Platform or Services via your computer or mobile device. A "cookie" is a small file sent from a website and stored on your computer or mobile device's hard drive. Some cookies we use are "session" cookies, meaning they are deleted from your hard drive once you close your browser. These cookies optimize the Website's performance and reduce redundant data downloads during a single session. We may also employ "persistent" cookies, which remain on your computer or device unless you delete them through your browser settings. Persistent cookies serve various purposes, including statistical analysis of performance to maintain the ongoing quality of our Platform and/or Services. Both session and persistent cookies may be utilized by us and third parties for analytics and advertising purposes, as detailed herein. You can choose to refuse browser cookies on your computer by adjusting your browser settings, and similar options may be available on your mobile device through its operating system or browser preferences. However, selecting this option may limit your ability to access or use certain parts of our Platform or Services. Unless you have configured your browser or operating system to reject cookies, our system will issue cookies when you visit our Platform.
Other Third-Party Tools: We utilize additional third-party tools to monitor the performance of our Platform. These tools furnish us with insights into errors, app and website performance, and other technical details we can utilize to enhance our Platform and/or Services. For more details concerning these third-party analytics providers, please refer to the "How do we share your Personal Information?" section.
How do we use your Personal Information?
We may use your Personal Information for the following purposes:
Operate, maintain, supervise, administer, and enhance our Platform or the Services, including monitoring and analyzing the effectiveness of content on the Platform, aggregate site usage data, and other usage of the Platform and/or the Services such as assisting you in completing the registration process.
Provide our Products and Services to you, in a custom and user-friendly way.
Provide you with information, Products, or Services that you request from us or that may be of interest to you.
Promote and market our Platform and/or the Services to you. For example, we may use your Personal Information, such as your e-mail address, to send you news and newsletters, special offers, and promotions, or to otherwise contact you about Products or information we think may interest you. We also may use the information that we learn about you to assist us in advertising our services on third party websites. You can opt-out of receiving these e-mails at any time as described below.
To provide you notices or about your account.
Contact you in response to a request.
To notify you about changes to our Platform and/or the Services or any Products we offer or provide through them.
Fulfill any other purpose for which you provide it.
To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
Anonymize and aggregate information for analytics and reporting.
To respond to law enforcement requests, court orders, and subpoenas and to carry out our legal and contractual obligations.
Authenticate use, detect fraudulent use, and otherwise maintain the security of our Platform and the safety of others.
To administer surveys and questionnaires.
To provide you information about goods and services that may be of interest to you, including through newsletters.
Any other purpose with your consent.
How do we share your Personal Information?
We may share Personal Information with third parties in certain circumstances or for certain purposes, including:
Our business purposes. We may share your Personal Information with our affiliates, vendors, service providers, and business partners, including our data hosting and data storage partners, analytics and advertising providers, technology services and support, and data security advisors. We may also share your Personal Information with professional advisors, such as auditors, law firms, and accounting firms.
Your healthcare providers or family. With your consent, we may share your information, including information collected from your use of our Platform, with your health care providers and/or family members (e.g., immediate family or friends) that you designate to receive your information.
With your consent. We may share your Personal Information if you request or direct us to do so.
Compliance with law. We may share your Personal Information to comply with applicable law or any obligations thereunder, including cooperation with law enforcement, judicial orders, and regulatory inquiries.
Business Transfer. We may share your Personal Information to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us about our users are among the assets transferred.
To enforce our rights. We may share your Personal Information to enforce any applicable terms and conditions and Terms of Use, and to ensure the safety and security of our Services and our users.
De-identified information. We may also disclose de-identified information, so that it cannot be reasonably used to identify any individual, with third parties for marketing, advertising, research, or similar purposes.
To market our products and services. We may share your Personal Information with affiliates and third parties to market our products and services.
To market third party products and services. We may share your Personal Information with affiliates and third parties to market their products or services to you if you have not opted out of these disclosures. For more information on opting out, see Your Choices about how we share your Personal Information.
Third Party Analytics. We use Google Analytics and Mixpanel to understand and evaluate how visitors interact with our Platform and/or the Services. These tools help us improve our Platform and/or the Services, performance, and your experience.
Your choices about how we share your Personal Information.
This section of our Privacy Policy provides details and explains how to exercise your choices. We offer you choices on how you can opt out of our use of tracking technology, disclosure of your Personal Information for our advertising to you, and other targeted advertising. We do not control the collection and use of your information collected by third parties. These third parties may aggregate the information they collect with information from their other customers for their own purposes. You can opt out of third parties collecting your Personal Information for targeted advertising purposes in the United States by visiting the National Advertising Initiative's (NAI) opt-out page and the Digital Advertising Alliance's (DAA) opt-out page .
Each type of web browser provides ways to restrict and delete cookies. Browser manufacturers provide resources to help you with managing cookies. Please see below for more information.
For other browsers, please consult the documentation that your browser manufacturer provides.
If you do not wish to have your e-mail address used by Biofuse Wellness to promote our own products and services, you can opt-out at any time by clicking the unsubscribe link at the bottom of any e-mail or other marketing communications you receive from us or logging onto your Account Preferences page. This opt out does not apply to information provided to Biofuse Wellness as a result of a product purchase, or your use of our Platform and/or the Services. You may have other options with respect to marketing and communication preferences through our Platform.
You may also see certain ads on other websites because we participate in advertising networks. Ad networks allow us to target our messaging to users through demographic, interest-based, and contextual means. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs, and web beacons. The networks use this information to show you advertisements that may be tailored to your individual interests.
How do I access and correct my Personal Information?
You can review and change your Personal Information by logging into our Platform and visiting your account. You may also Contact Us to inform us of any changes or errors in any Personal Information we have about you to ensure that it is complete, accurate, and as current as possible or to delete your account. We cannot delete your personal information except by also deleting your account with us. We may also not be able to accommodate your request if we believe it would violate any law or legal requirement or cause the information to be incorrect.
Who may use the Services?
Biofuse Wellness operates subject to state and federal regulations, and the Platform and/or the Services may not be available in your state. You represent that you are not a person barred from enrolling for or receiving the Services under the laws of the United States or other applicable jurisdictions in which you may be located. Access to and use of the Platform and/or the Services is limited exclusively to users located in states within the United States where the Platform and/or the Services is available. The Platform and/or the Services are not available to users located outside the United States. Accessing the Platform and/or obtaining the Services from jurisdictions where content is illegal, or where we do not offer the Platform and/or the Services, is prohibited.
Children’s Privacy
We do not knowingly collect or sell Personal Information directly from children under the age of 18. If you are between 13 and 18 years of age, you must get permission from your parents or legal guardian before using our Platform. If you are under the age of 18, do not use or provide any information on or to the Platform or through any of its features. If we learn we have collected or received Personal Information from a child under the age of 18 without verification of parental consent, we will delete it. If you are the parent or guardian of a child under 18 years of age whom you believe might have provided use with their Personal Information, you may Contact Us to request the Personal Information be deleted.
Does Biofuse Wellness respond to Do Not Track signals?
Some web browsers have a “Do Not Track” feature. This feature lets you tell websites you visit that you do not want to have your online activity tracked. These features are not yet uniform across browsers. Our Platform is not currently set up to respond to those signals.
Data Security
We have taken steps and implemented administrative, technical, and physical safeguards designed to protect against the risk of accidental, intentional, unlawful, or unauthorized access, alteration, destruction, disclosure, or use. The Internet is not 100% secure and we cannot guarantee the security of information transmitted through the Internet. Where you have been given or you have chosen a password, it is your responsibility to keep this password confidential.
The sharing and disclosing of information via the internet is not completely secure. We strive to use best practices and industry standard security measures and tools to protect your data. However, we cannot guarantee the security of Personal Information transmitted to, on, or through our Services. Any transmission of Personal Information is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained on our Platform, in your operating system, or mobile device.
Changes to our Privacy Policy
We may update our Privacy Policy periodically to reflect changes in our privacy practices, laws, and best practices. We will post any changes we make to our Privacy Policy on this page with a notice that the Privacy Policy has been updated on our Website’s homepage or our App’s home screen. If we make material changes to our practices with regards to the Personal Information we collect from you, we will notify you by e-mail to the e-mail address specified in your account and/or through a notice on the Website’s home page. The date this Privacy Policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable e-mail address for you, and for periodically accessing the App or visiting our Website and reviewing this Privacy Policy to check for any changes.
Contact Us
If you have any questions, concerns, complaints or suggestions regarding our Privacy Policy or otherwise need to contact us, you may contact us at the contact information below or through the “Contact Us” page on the Platform.
How to Contact Us:
Biofuse Wellness, LLC.
465 Fuller Ave NE
Suite C
Grand Rapids, MI 49503
Telephone: 1-616-888-5006
E-mail: Hello@biofuse.net
Last Updated: August 15, 2023
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